Brand Management

A brand is a powerful asset to any corporation. It’s an ongoing challenge to promote a brand broadly in the worldwide marketplace while at the same time to protect the  brand’s image and integrity.

Pageflex offers a powerful solution for meeting this challenge that meets the best of all  worlds. With Pageflex, you can achieve the perfect balance between controlling the brand but allowing enough creativity to promote the product.

Controlled Customization

Pageflex enables a well-controlled customization workflow. On a document-by-document basis, it allows you to lock down critical brand elements and prevent anyone from tampering with them. Yet, it still allows someone to customize other parts of a document where personalization will drive a more powerful message for the intended recipients.

With a Web-enabled ordering system,  you can distribute the customization process to the individual stakeholders within the organization. For example, sales reps can use personalized materials that speak directly to a possible client and really make them selves stand apart from the competition. At the same time, you can be assured that everything the sales rep creates perfectly complies with  corporate branding standards.

Design Automation

With Pageflex, you can intelligently program design decisions into each template. This ensures that all documents created with the template use the right fonts, colors, text, and other important branding elements. Even someone with no design expertise can create sales and marketing collateral that always look professionally designed and always follow corporate design and branding guidelines.

Streamline Production

By adopting Pageflex, you can streamline the production process of branded materials. With the design standards built into the logic of the template process, approvals happen quickly. Online proofing capabilities mean you can virtually eliminate a process that traditionally forms a major bottleneck. By using fewer resources, you can achieve significant cost savings and a faster turnaround.